Jessica Kim

Founder and CEO

I launched BabbaCo with baby products I invented from scratch in 2008 and the BabbaBox on August 22, 2011. I worked at Kraft Foods in brand management before starting BabbaCo. I started my first company when I was 19 years old literally out of my dorm room, Jessica's Wonders. I am obsessed with making videos with fun tips, activities, and recipes. BabbaCo is my mission. This mission is what I eat, breathe, sleep and dream about. I'm a mom of two awesome kids: Kayla (5 years old) and Grant (2 years old). I'm an entrepreneur - walking the walk and living out the life WITH our BabbaCo community.

Co-founder and VP of Operations

After spending 10 years in Accenture's Supply Chain and Products divisions, I joined Jessica on this BabbaCo adventure. Operations is sexy to me; I loved solving Supply Chain problems for clients at Accenture. I also love being a mom to two amazing boys, Guillen (3.5 years old) and Gunnar (18 months old). I decided to combine my two passions, Parenting and Supply Chain, to lead Operations at BabbaCo. Three years later, I'm thrilled to be on this journey... and love making sure our products get to your door!

Director of eCommerce

I joined BabbaCo as Jessica's first employee. I've led eCommerce for The Oprah Store at Harpo and Lawson Products, Inc. in my previous life. I'm a passionate eCommerce enthusiast. Modeling and building websites from the ground up to support business goals is my professional love. I'm obsessed with Criminal Minds & the BAU. I'm fascinated with the theory of antimatter. I follow and get inspired by the Tom's Shoes movement everyday. I'm a little too headstrong, a little too ambitious and always inspired.

Director of Content

I’m fascinated with how little minds work! My formal education in child development took place at Harvard and Bank Street with leading experts in the field, but my real education was working for ten years as an educator and five years as an early childhood program director! I’ve also consulted with organizations and companies, helping them with vision, program design, parent communication, and teacher training. It’s incredibly fulfilling to be a part of the BabbaCo family, where the products are based on what is truly best for kids. My other loves include spending time in the woods with my adorable canine sidekick, Maisy, doing craft projects (crochet, anyone?), and enjoying the simple pleasures in life.

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